James Cook vs Ja'Marr Chase

“Check out all of Fitz’s top fantasy football draft picks to target >> James Cook (BUF) James Cook led the NFL in rushing yards in 2025 (1,621).”

“James Cook (RB – BUF) has already shown flashes of every skill needed to be the overall RB1: a big receiving season, an 18-touchdown season, and a 1,600-yard rushing season, just never all in the same year.”

“Repeat Seasons It should be more of the same for James Cook and Chase Brown , who saw little change in their offenses this offseason.”

“31 10 21 James Cook 13 5 8 Josh Jacobs 7 15 -8 Saquon Barkley 2 13 -11 Bucky Irving 10 33 -23 In past years, so many top RBs have gotten hurt that the Zero (or hero) RB draft strategies have become popular.”

“I recently gushed about James Cook and Ray Davis as players to target at Underdog at their ADPs .”

“James Cook was picked as the best value on the board at 11th overall, priced almost entirely off last year’s production rather than his upside. The case for a top-three running back season rests on four pillars, and Cook checks every one.”

“James Cook was a no-brainer pick, and it came down to Derrick Henry and Ashton Jeanty for the RB2 slot.”

“The Bills put their money where their mouth is by giving James Cook a ton of money, then followed that up with a bunch of touches (349, to be exact), and brought the rushing title back to Buffalo. James Cook led the NFL in 2025 with 11 games of 80+ rushing yards.”

“Well, so much for all of the regression talk about James Cook last year. Cook crushed all of the haters, improving his stock as the RB6 in fantasy points per game. He led the NFL in rushing yards (1,621) while finishing third in rushing attempts and sixth in rushing touchdowns (tied).”

“James Cook is expected to be more involved in the passing game under new offensive coordinator Pete Carmichael, whose running backs have been heavily involved in the passing attack throughout his coaching history. Cook had a career-high 309 rush attempts in the regular season en route to the NFL rushing title last season, and shifting some of his carries into targets could be a wise move given his excellent receiving skills demonstrated at the NFL level.”

“Unlike Saquon Barkley, who also plays with a quarterback used heavily near the end zone, the Bills do mix in Cook near the end zone, instead of strictly relying on Josh Allen moving the pile. Cook had 14 rushing attempts inside the 5-yard line in 2025 (tied for 8th in the NFL) with 6 touchdowns on those runs.”

“Cook got a new contract last offseason, which was well-earned on the field. He had the best season of his early career, setting career highs in rushing attempts (309), rushing yards (1,621), touches (342), and yards from scrimmage (1,912) to go along with 14 touchdowns.”

“His weekly ceiling remains extremely high, especially near the end zone, although Ja’Marr Chase ‘s presence naturally caps Higgins’ overall target volume.”

“Chase was excellent again in 2025. He led the NFL in targets (185) while catching 125 passes for 1,412 yards and 8 touchdowns. No receiver has Chase's full-field upside.”

“There aren't many questions about Ja'Marr Chase in 2026, but if you remember 2025, there were plenty. The start of the season was rough, and everyone was panicking (and I was buying). It's old news because he led the league in targets, finished as the WR4, and is now going off the board as the WR1, right where Mike and Jason have him ranked.”

“No receiver projects for more volume than Ja'Marr Chase. His 182 targets led the league, reinforcing his status as one of the few true offensive focal points in the game. The surprising part of Chase's season wasn't the workload. It was the TD total. After scoring 17 TDs the previous year, Chase found the end zone just eight times despite finishing with 22 targets inside the 20-yard line, 6th most in the league.”

“Chase has averaged 115+ catches, 1,400+ receiving yards and 10+ touchdowns over the last three years, and Joe Burrow is coming into 2026 100% healthy.”

“Chase has led the league in targets each of the last two years. He's averaged 6.7 catches and 87.7 yards per game over his five-year career. Chase also gets to play with Joe Burrow, one of the best pure passers in the game.”

“Much of Chase's ceiling is tied to Joe Burrow's health. In games with Burrow at quarterback since Chase was drafted, he averages 0.78 touchdowns and 20.67 PPR points. In the games without Burrow, those numbers drop to 0.33 touchdowns and 15.48 points.”

“The only question mark is the consistency beyond Ja'Marr Chase and Tee Higgins, with the Bengals' next most targeted wide receivers combining for a 16% drop rate while Chase and Higgins were at 4% combined.”

“Ja'Marr Chase, Bengals (4) was the highest rated Wide Receiver in the NFL Top 100 for 2025.”

“One player who notably looks worse in per-route data compared to his annual ADP is Higgins' teammate — Ja'Marr Chase. However, I don't think anyone seriously believes this means Chase isn't one of the best wide receivers in the NFL.”

“In five years in the league, Chase has averaged 1,490 yards a season.”

“The same goes for elite wideouts like Ja'Marr Chase and Puka Nacua. But they are knocked down a peg or two by the top-tier quarterbacks.”